WHY BUY A WATCH FROM US ?

Designed For Detail.

We’ve spent an unreasonable amount of time
to give you an unforgettable experience.


Desirable details

We have the same dream in common, unify the same passion and offering good objects crafted with care for details, without any compromise on the overall experience. We've been traveling and working for months, directly with suppliers we wanted to partner with so that we can be enough confident.

Each watch has its own story, paying tribute to the greatest case makers of the time who worked in Geneva by the past, without loosing our DNA. We serve as a daily reminder to those who gave so much by the past.

THE GLASS

Double Domed. Sapphire Crystal.

Sapphire crystal are mostly used in high end brands. It is very strong and both scratch and shatter resistant.
It serves as a very good protection for your watch. We gave it a double domed shape,
so the light will settle softly around it.

THE COUNTER HANDS

Domed. Unique.

Each of our hand is made by tooling, so we are sure it's unique and match perfectly every shape of the watch.
Every detail has been imagined and sketched in our Creative Studio in Geneva, Switzerland, few meters from
the old workshops of François Borgel, later Taubert & Fils, who were among the greatest case makers of the past.

THE CASE

So much to say. Never enough.

Our cases are crafted with an extreme attention for details. We control every element, angle or brushed parts, so that we avoid the issue of having a bad lighting reflection on the lugs. Our case are made in 3 parts: the bezel is separately done, in order to control the high-polishing process correctly and to make our step-case design better. By doing that, the machine can go inside every angle. The main body is polished and side brushed. We put an engraving at 6 o'clock with the reference number of the collection (20201.1). Here as well, we control that corners are enough sharp with a little smooth edge. More than that, we have drilled lugs in case you want to put your own straps and not damage the lugs.

THE CASEBACK

We care about details. Even non-visible.

The screw-down caseback is circular brushed and decagonal shaped. There is a tiny step, so we can be sure to have a brushed part and a polish part correctly done. The inside of the caseback is non-visible, but we add a "perlage" decoration and engraved our reference number and seal of the brand.

UNIQUE PROCESS

Blued Steel. An Extra Level.

We wanted our hands even more exclusive that's why we added an extra level by doing blued steel hands.
Basically, the steel is heated at a temperature around 220 to 250 degrees (Celsius) causing the oxidation
of the steel and gives it a beautiful bluish color. It is a process used today again for some exclusive
swiss watch brands.

THE BUCKLE

Sharp. Polished. Brushed.

Our buckle is crafted with the same detail as the other elements of the watch.
Sharp and highly polished on the front, brushed on the inside. The logo is engraved
as well as the mention of stainless steel in french.

We serve as a daily reminder to those who gave so much by the past.



TYPEFACES

Hoefler&Co. + Sudtipos.

At Furlan Marri, we care about details and we wanted to go one step further regarding our identity. Hoefler&Co. is a multi-awards and famous type foundry that designed a typeface called Decimal, inspired by vintage watch dials. They've been featured in Netflix season 2 of Abstract: The Art of Design, on Hodinkee as well and you can see their typefaces on The New York Times, Coca-Cola, Tiffany & Co. among many others. Sudtipos is a type foundry from Argentina Buenos Aires. Their typefaces have received famous awards around the globe. We use those typefaces for our logo, dials, subdials and tachymeter scale, so that we can remember this spirit of speed, without loosing the vintage feeling.

THE STRAPS

Italian. Leather.

We choose italian grained calfskin leather and suede straps for our watches, with easy release spring bars.
The stitches are smooth with good proportions. The thickness is about 3mm and the size is 20mm at lugs,
16mm at buckle. Simple. Nicely made. With details.

What's Inside The Box ?

Our wristwatches come with a black enveloppe containing an Extract from the Archives and a Certificate of Origins. With a gold foiled finish.

A Packaging Experience.

We care about our community. And we want to give you the best possible experience. Our wristwatches come also with our collector's box, in a burgundy colour with subtle tons of brown. The packaging is small enough to bring it with you on every new adventures.

Official Papers.

Each watch comes with an extract and certificate of origin printed on a smooth paper with gold foiled details.